In this seminar, Daniel Chapman will discuss his recent research findings on how public health and environmental agencies communicate wildfire smoke risks to communities in the Pacific Northwest, including insights on the timing and effectiveness of smoke warnings. He will present evidence showing that current institutional communications often lack proactive messaging and numeric risk information, while offering recommendations for improving public health messaging about smoke hazards, including the need for earlier warnings and more emphasis on specific protective actions people can take.

Watch in-person at Hallie Ford Center 115

Watch via https://oregonstate.zoom.us/j/98445574647

Learn more about upcoming and past seminars.

Speaker

Daniel A. Chapman PhD is a distinguished Research Scientist at the University of Oregon who specializes in environmental social science and risk-related decision making. With expertise in climate change communication, environmental conservation, and disaster resilience, Chapman has made significant contributions to understanding how people process and respond to environmental challenges. His groundbreaking research, particularly his work on emotions in climate change communication published in Nature Climate Change, has garnered widespread recognition in the field. Currently affiliated with the University of Oregon’s Center for Science Communication Research and the Center for Wildfire Smoke Research and Practice, Chapman focuses on improving public health communications about environmental risks, particularly in relation to wildfire smoke in the Pacific Northwest. His impactful research has earned over 1,000 citations, establishing him as a leading voice in environmental psychology and public health communication.