Explore two powerful use cases of how the Division of Educational Ventures is leveraging AI to streamline operations, enhance decision-making, and scale outreach efforts. In this interactive session, you'll learn how AI is supporting strategic planning and program alignment through custom-trained market research agents. These tools help reduce manual analysis, accelerate insight generation, and inform data-driven decisions—allowing teams to move faster and with greater confidence. From brainstorming and organizing strategic initiatives to identifying optimal CIP code alignment for new programs, AI is helping transform how we approach complex, high-impact work.

You'll also discover how Ecampus' generative AI chatbot, EVA, is transforming prospective student communications. With over 15,500 inquiries handled, EVA is not only improving user experience but also shaping the future of student engagement through upcoming SMS integrations and campus-wide collaborations. Join us to see these tools in action and discuss practical applications for your own work.

Presenters:

• Kat Ambrose, Associate Director of Outreach and Recruitment, Division of Educational Ventures
• Jess Waldschmidt, Assistant Director of Market Research and Strategy, Division of Educational Ventures

Accommodation requests related to a disability should be made to Jared Haddock at jared.haddock@oregonstate.edu or 541-737-2367 at least five (5) business days prior to the event.